Planning & Development Research
Planning decisions, perhaps more than any other area of local activity benefit from timely research into residents’ opinions. New developments, whether it be housing, shopping centres or greeen energy generation, impact on people’s lives as they fundamentally affect the areas that they live.
Knowing people’s feelings in advance allows developers to better understand local concerns and objections to schemes and allows them to seek solutions to ensure that projects are mutually beneficial before they become irreconcilable. The speed of projects can be increased, and the ability to get projects approved can be enhanced independent planning and development research.
Marketing Means have conducted a wide range of research projects for planning consultancies to ensure that local people’s views are fed into the process at an early stage.
Surveys are mainly conducted by telephone using random digit dialling to ensure that an unbiased, cross-section of residents’ and local stakeholders’ views can be sought to improve proposals. We also offer indepth interviewing and other community consultation techniques to assist in the process.
Contact Anna-Marie to discuss your project on 01364 654485 or email anna-marie@marketingmeans.co.uk