CATI Telephone Surveys - Market Research / Interviews


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Telephone Surveys
	Telephone interviewing offers a cost effective solution for research covering a wide geographic region and enables large numbers of respondents, or a very specicifc groups of people, to be interviewed in a relatively short time.
	Telephone interviewing using CATI involves responses being entered into a program at the time of interview. This allows for automatic complex questioning and routing instructions. It is managed centrally to allow monitoring of fieldwork progress and can give real time results. Paper based surveys are normally used for in-depth or less structured interviews.
*What can Marketing Means* offer? -** A high quality, professional telephone interviewing service:
Dedicated CATI unit
Market Research Society (MRS) Accredited Training Centre for telephone interviewing giving a pool of trained interviewers
Full supervision and briefing to support the team and monitor the quality of interviewers' work
Call recording facilities
Virtually any size of survey
Quick turn around of results
- Our experienced team of researchers can manage the whole research process from design to reporting, or if you already have a questionnaire designed we can conduct interviewing only.
Contact Anna-Marie to discuss your project on 01364 654485 or email anna-marie@marketingmeans.co.uk