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Marketing Means

Independent market research agency

Established 1999, for research by post, phone, face-to-face, online

Our track record

1,800+

Survey projects delivered

60

Trained interviewers across the UK

100–20,000

Respondents per project

10 days

Typical reporting turnaround after fieldwork closes

RESIDENTS ' SURVEYS TRACKED OVER TIME

A local resident satisfaction study combined postal, online and face-to-face methods over successive waves, reaching well over 1,000 respondents.

Projects from 100 to 20,000 respondents. Typical reporting turnaround: 10 working days from fieldwork close.

Well-designed questionnaires

Every question written and tested to ensure all respondents answer on equal terms.

Postal Mailout

A first mailing to the sample, then a reminder wave to lift response.

Face-to-face boost stage

Interviews with under-represented age groups close the gaps left by postal surveys.

Regional Briefings

Interviewers briefed area by area, so local context applies.

Weighted Analysis

Results weighted by age, gender and area to reflect the true resident population.

Board-Ready Report

Clear findings with ward-level tables your leadership groups can act on at once.

Full service

Full service: survey design, fieldwork, analysis, reporting. Four fieldwork modes: postal, telephone, face-to-face, online. We carry your project from first brief to final report.

Survey Design

We shape questionnaires and test them on real respondents before launch.

Postal Fieldwork

Mailings are printed, sent, tracked and chased by our own team.

Telephone Interviewing

Trained interviewers reach your audience and record every answer carefully.

Face-to-Face Interviews

Interviewers meet people at home or on the street for richer responses.

Analysis and Reporting

Clear tables, findings and a final report your team can act on.

Why go independent

A panel of 60 trained interviewers across the UK, and an MRS Company Partner, set us apart from DIY surveys and offshore panels.

Marketing Means

Mode mixed to the audience, so every respondent is reached the way that best suits the project.

A named project manager from brief to final report.

UK interviewers, briefed in person.

Sampling and weighting fully documented.

Small studies welcome.

In-house DIY

Survey tool limits restrict what you can ask.

Low response rates.

No weighting of results.

Staff time lost to fieldwork.

Offshore panel

Online only.

Opaque sample sourcing.

No postal or street reach.

Generic reporting.

Tell us what you need to know

Large brief or small question, send it over and expect a considered reply.

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